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LIFE AT FONYOU
Meet our heroes!

Gustavo Vela

Product & Business Unit Manager

Join us in this edition of fonYou heroes, where our product and business unit manager, Gustavo Vela, is under the spotlight! Joining in 2016, Gustavo works out of fonYou’s Mexico City office.

Why did you decide to join fonYou?

I joined in 2016, when fonYou had just begun its expansion to Colombia. I received an invite to come discuss the possibility of my joining from my former colleague, who was now leading the fonYou Colombia operation. I remember he told me: “fonYou has technology that you’re going to like”, which was true! The team subsequently advanced quickly in its adoption and use of Google Cloud. At the time, this wasn’t very common in Latin America.

I love creating products and services, as well as building new technological capabilities, so I decided that the opportunity to join fonYou in Colombia would allow me to do all of these things. I’ve now been part of the team for almost six years.

fonYou is one of those elusive organizations where the right people come together to create truly amazing products that the market urgently needs.

Tell us about your career and your typical day at fonYou

I currently lead operations in Mexico, and I am now based out of our Mexico City office. As director of the business unit, I’m responsible for our operational results. Previously, I was in charge of the product team for the Colombia business unit.

Day-to-day work at fonYou is very diverse. I’m generally involved intimately in all of our projects and opportunities that enable us to have greater growth and impact, as well as helping to solve the challenges that help us fulfil our strategic objectives.

I often spend time with team members on technical architecture exploration, while with others we work together on developing new data models, designing product UX/UI, and we also plan our activity scheduling. I also spend time collaborating and talking with executives from other companies in the interests of developing new business.

For me, the most interesting thing about being a part of fonYou isn’t the position or the company on their own but rather how your skills and abilities can achieve a greater impact on the whole.

I love creating products and services, as well as building new technological capabilities.

Why should other tech and fintech professionals consider working at fonYou?

fonYou is one of those elusive organizations where the right people come together to create truly amazing products that the market urgently needs. You won’t find fancy titles and precious projects. fonYou is a meritocratic company where together we push each other to expand our skills and abilities every day. It’s a place to learn fast while doing, and to take on new challenges a little outside your comfort zone that will make you feel excited and proud of yourself for what you didn’t think you were capable of achieving.

What is the best piece of advice you can give to someone who wants to join fonYou?

Large corporations have the advantage of providing a fine-tuned process for career promotions, but the steps to scale the corporate ladder are often very small and slow. fonYou gives you the chance to grow and advance as quickly as you want to, and to truly have your destiny in your own hands. Here, you can grow quickly, design your own career progression, and also define how your daily work develops if you have strong ideas and a clear proposal to execute on your vision.

fonYou is for you if you are restless, curious and have great initiative. It’s for you if you can combine these traits with technical knowledge and feel comfortable working with data and challenging work. The company is a wonderful place of work to accelerate professional and personal growth.

fonYou is a meritocratic company where together we push each other to expand our skills and abilities every day.

Anything about you that we don’t know, that you would like to share with us?

I lived in Chile for a few years where, together with some friends I began to discover and delve deeper into the world of wine. This curiosity awoke a deep passion within for all things to do with wine. Working at fonYou means that I have made the occasional trip across the pond to Barcelona, Spain to visit our head office. Of course, Spain has a rich wine culture and history. And my new life in Mexico has also brought me a little closer. Now, every Thursday night I attend an oenology class - the science and study of wine and winemaking - with the aim of getting certified as a sommelier next year. Cheers!